Short People Like Donuts Too

Dear Dunkin' Donuts,

I realize you're all about the coffee now, but do you have to line your countertops with coffee machines and coffee displays? Do you realize that they block the view of the donuts, the product that's actually a part of your name?

I don't drink coffee. When I go to Dunkin' Donuts (which is surprisingly a lot, given that before I moved to Massachusetts, I didn't have much of a Dunkin' habit. Now I go at least a few times a month), I'm going for a donut or a bagel. Problem is, because I'm 5'4", if I'm standing in line, all the coffee-related stuff blocks my view of the donuts and bagels. I often can't make a selection until I'm actually at the register, and at that point, the cashiers are hurrying me along because they want to get the line moving as fast as possible.

On Monday, I was in a store where the donut sightlines were so bad, I had to ask, "Do you have crullers?" because I couldn't see them at all. For the record, this was an outlet with crullers, which was a great bonus, but the customer experience was so frustrating and so unsatisfying that I don't know if I want to go back there.

In fact, I often will think that a donut would be a good snack. However, I'll opt against it because if I don't know what donut I want, I don't want to deal with the stress that ordering entails. Isn't there a way you can showcase the donuts, yet still have enough counter space for all the coffee makers? It'd certainly make me want to run to Dunkin' more often.

Thanks for listening.
Your pal,
Jill

Jill's New Game

Dear Readers,

Sorry that I'm still seemingly MIA.  I've been working a lot this week -- I've got a new gig blogging for some trade publications about smart cards, NFC, RFID, identification technology, and other things of that vein. Don't ask me what exactly these things are--I'm going through this steep learning curve about the industry, and it's a very complicated, technical field.

I'm getting there though, but it's not without a fair amount of playing a game I like to call, "Is this English?" In this game, I read a story or a press release, and even though the words are apparently written in English, the content is so beyond me that it makes absolutely no sense (well, reading any press release is like this -- how people are content with putting out paragraphs of no content, oftentimes poorly written, is beyond me).  It's not the world's most exciting game because it hurts my head.  It's not fun when your own ineptitude causes your head to hurt.

Today I interviewed a really nice guy about digital certificates (don't know what they are? Um, they're um....yeah), and he said it was a complicated field and that you have to learn by osmosis.  Read something, put it aside, and when you reread it, things start to make a little more sense.  Unfortunately for me, I'm in the "read it 6 times before it makes sense" camp.  Hopefully by the end of summer it won't be quite that bad or take that long....I'd like to get back to blogging (or at least knowing what I'm complaining about).

Your pal,
Jill